SEO
August 3, 2017
Online reputation management (ORM) is one of the most important public relations roles in e-commerce. When someone googles your brand name, you want everything your customers […]
August 3, 2017
Branding is an important subset of public relations. Branding is all about creating an “aesthetic” or “vibe” that is consistent and that followers can grow familiar […]
August 3, 2017
Imagine this: someone of your perfect demographic comes across an ad for your store. They’re excited about it. They explore your website and realize that you […]
August 3, 2017
E-commerce has shifted towards digital advertising that ranges from social media campaigns, to online ads, to employing ORM and SEO techniques. More and more consumers are […]
August 3, 2017
Social media is one of the most necessary tools in public relations today. For the average marketer, the broad variety of options can be overwhelming. There […]
March 17, 2017
We all know that web content is important, but just how much emphasis should you put on it in your marketing campaigns? It surprises many business […]