reputation

August 3, 2017

Most Important Skills for an ORM Analyst to Have

Online reputation management (ORM) is one of the most important public relations roles in e-commerce. When someone googles your brand name, you want everything your customers […]
August 3, 2017

5 Examples of Great Branding in the First Half of 2017

Making your brand stand out amongst all the branding noise is more difficult than ever. How do you appeal to an audience as huge and diverse […]
August 3, 2017

How to Write a Great Press Release

Press releases are an important part of public relations. They are an official announcement about a company’s issues – whether that has to do with new […]
August 3, 2017

What Counts as Slander these Days?

With freedom of information and the importance of journalism in our country, slander is a difficult and touchy subject. Just look at the recent case of […]
August 3, 2017

How to Respond to an Unhappy Customer Online

An unhappy customer making their complaint public with a post on Facebook, a tweet, or a one-star review on google can be a company’s worst fear. […]
August 3, 2017

Examples of Great PR and Terrible PR We’ve Seen in 2017

The world of public relations and marketing is changing faster than ever before. Whenever a company makes the headlines with particularly great, or particularly terrible campaigns […]