PR

August 3, 2017

How to Respond to an Unhappy Customer Online

An unhappy customer making their complaint public with a post on Facebook, a tweet, or a one-star review on google can be a company’s worst fear. […]
August 3, 2017

Why Location Based Marketing is So Important

Imagine this: someone of your perfect demographic comes across an ad for your store. They’re excited about it. They explore your website and realize that you […]
August 3, 2017

Examples of Great PR and Terrible PR We’ve Seen in 2017

The world of public relations and marketing is changing faster than ever before. Whenever a company makes the headlines with particularly great, or particularly terrible campaigns […]
August 3, 2017

What does the Shift to Ecommerce mean for your PR Strategy

E-commerce has shifted towards digital advertising that ranges from social media campaigns, to online ads, to employing ORM and SEO techniques. More and more consumers are […]
August 3, 2017

Top 5 Social Media Platforms to use for PR

Social media is one of the most necessary tools in public relations today. For the average marketer, the broad variety of options can be overwhelming. There […]
July 24, 2017

The Role of ORM in Public Relations

We know, the world of digital marketing is peppered with acronyms. SEO, CRM, PPC, PR – and ORM. ORM stands for “online reputation management” and while […]

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