ORM

August 3, 2017

Most Important Skills for an ORM Analyst to Have

Online reputation management (ORM) is one of the most important public relations roles in e-commerce. When someone googles your brand name, you want everything your customers […]
August 3, 2017

What Counts as Slander these Days?

With freedom of information and the importance of journalism in our country, slander is a difficult and touchy subject. Just look at the recent case of […]
August 3, 2017

Examples of Great PR and Terrible PR We’ve Seen in 2017

The world of public relations and marketing is changing faster than ever before. Whenever a company makes the headlines with particularly great, or particularly terrible campaigns […]
August 3, 2017

3 Ways to Get Great Reviews and Customer Testimonials

Customer reviews and testimonials are such an important part of online relationship management. It’s often the first thing customers look at when they’re trying to buy […]
July 24, 2017

The Role of ORM in Public Relations

We know, the world of digital marketing is peppered with acronyms. SEO, CRM, PPC, PR – and ORM. ORM stands for “online reputation management” and while […]
March 17, 2017

Pro-Active Reputation Management vs. Reactive Reputation Management

Everyone has two sides to their public image. They have the positive side, which helps make good first impressions and gains positive media and “word-of-mouth” in […]

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