marketing

August 3, 2017

How Social Media is Changing the PR Game

Social media has played a transformative role in our culture. It has changed the way we receive news, the way we connect with our friends, the […]
August 3, 2017

Most Important Skills for an ORM Analyst to Have

Online reputation management (ORM) is one of the most important public relations roles in e-commerce. When someone googles your brand name, you want everything your customers […]
August 3, 2017

What is Shareable Content?

Sharable content is the type of content you are looking to achieve if you’re engaging in online digital marketing. If your content transcends viewable to sharable, […]
August 3, 2017

Top 5 Social Media Platforms to use for Branding

Branding is an important subset of public relations. Branding is all about creating an “aesthetic” or “vibe” that is consistent and that followers can grow familiar […]
August 3, 2017

5 Examples of Great Branding in the First Half of 2017

Making your brand stand out amongst all the branding noise is more difficult than ever. How do you appeal to an audience as huge and diverse […]
August 3, 2017

How to Respond to an Unhappy Customer Online

An unhappy customer making their complaint public with a post on Facebook, a tweet, or a one-star review on google can be a company’s worst fear. […]