Short-Form Content with Captivate.ai's Justin Nassiri

October 27, 2021 | Episode 17

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Short-Form Content with Captivate.ai's Justin Nassiri

October 27, 2021 | Episode 17

We’re back, and as always, Eric Grundhoefer is back to interview a successful business person to learn more about their secrets, what their business does, and how you can apply those lessons to your business too. 

Today’s guest is someone no one should miss, Justin Nassiri of Captivate.ai. Justin’s story includes both success and failure, like many great business people. But one of the interesting things about Justin is that his business, Captivate.ai helps businesses with marketing, but Justin thinks being a marketer is awful! Why? Because being a marketer is incredibly hard. 

Makes no sense to keep working as a marketer and a marketing expert then, right? 

Except that Justin and Captivate.ai are all about how to make content marketing easier and more efficient. 

How does he do it? Well, he uses a method Royal Reputation knows well, turning a podcast into a powerful and effective way to create a ton of content for businesses across a lot of different channels. 

Of course, that isn’t the only secret behind Justin’s success. Justin and Eric have a lot to talk about in the podcasting and marketing world, which means they’re going to dive in to see how these simple processes create some of the best and most natural-feeling marketing content out there. 

Learn why Justin thinks about Captivate a little like Uber, and how the streamlining process can be cross applied to a lot of different industries, almost effortlessly. 

It wouldn’t be an episode of Becoming Legends without getting into the back story and the passions that drive our entrepreneurs to greatness, and Eric really dives into Justin’s process and how he’s built success. Their talk runs far and wide, from automation to effective content process, but it’s the kind of advice that any entrepreneur can use.   

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