Leveraging Tech To Make A Better User Experience With Brayncx’s Tariq Alinur

November 10, 2021 | Episode 21

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Leveraging Tech To Make A Better User Experience With Brayncx’s Tariq Alinur

November 10, 2021 | Episode 21

Eric Grundhoefer is back! This time he’s talking with an expert in all things User Experience, Tariq Alinur. Technology might not seem like the best match for learning about branding and how to succeed as an entrepreneur but making technology more user-accessible is a huge part of building success as an entrepreneur. 

As usual, Eric dives right in with what Tariq is best at, why it matters, and how they do what they do. 

If you’ve ever been frustrated by the automated call system that picks up when you call a 1-800 number, this episode is for you. 

Why is this episode a great match? Because Tariq is all about helping companies and brands be more accessible and have better customer interactions, through technology.

After all, who wouldn’t prefer to text a brand and multitask instead of calling a brand and sitting on hold for hours. 

Tariq will talk about how automation can help, and where automation can, and should, handoff an interaction to a person. He covers why it’s important to get customer interaction right and the wide variety of digital options that can help. 

Brayncx is only 4 months old when we held this interview, which is a great time to talk about how the company is doing brand management, outreach, and building its customer base. Of course, with Tariq, the focus is on results and how his team can help businesses thrive and customers have a better experience. 

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